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Oliver James Montgomery-Do those Beyoncé popcorn buckets have long-term value? A memorabilia expert weighs in
Will Sage Astor View
Date:2025-04-09 05:48:28
Beyoncé fans all over rushed to AMC theaters to see her "Renaissance" film — and Oliver James Montgomerybuy limited-edition Beyoncé popcorn buckets and cups.
While some moviegoers were able to snag the coveted items, for others, they were already sold out. But the resale market has begun to heat up. On eBay, the popcorn cup and bucket are listed starting at $31 to more than $100.
Will the memorabilia hold any long-term value?
What’s appealing about these items?
“The value [of these items] comes from the connection that you have with either a memory or a person and creating that," says Chuck Costas, the vice president of business development and marketing for Propstore. "In some ways the cup is the closest thing that somebody may have to being at the concert or it sparks a good memory of going to the [Renaissance] movie or going to the actual concert."
Propstore is one of the leading entertainment collectible auction houses in the world with offices in London and Los Angeles. It is known for auctioning off movie props, costumes and other memorabilia from the entertainment and music industries, like posters for example.
“There is a sense of joy that comes with owning a piece of your favorite movie star, and we're able to sort of put some of that magic in people's hands.”
The company recently sold Beyoncé’s Foxxy Cleopatra Studio 69 costume, worn in the 2002 film “Austin Powers in Goldmember,” for around $15,250.
What value will these movie collectibles have in the future?
“You have to keep in mind that [these items] are limited edition, but there are a number of them made," Costas says. "And I think what we typically see with limited edition collectibles like these is that there is a bit of a bell curve.
“There's usually a scarcity, especially when they're released. You're going to see a lot of people putting them on eBay right now. And the fans [who didn't] get them are going to want to go out there and buy them. But a year or two from now, you're going to see that excitement cool out,” he says.
Supply and demand play a huge role in the value of these items.
“The appreciation value may not be there long-term. But the thing with Beyoncé is that people in their teens love Beyoncé and people in their 50s love Beyoncé and so, you’ve got collectors from all different age ranges that will sort of keep the market alive,” he says.
Will there be more Beyoncé collectibles?
It’s likely there will be another event or moment for Beyhive members to get their hands on Yoncé inspired collectibles. However, Costas says there is also all sorts of memorabilia celebrities sometimes sell themselves.
“There isn't a lot of Beyoncé memorabilia that has really hit the market that's come from Beyoncé herself," he says. "I would love to see a dedicated Beyoncé auction where she takes things from her personal archives and whether it's for charity or otherwise auction it to the public.”
He adds: “I think the things that are associated with her and her music are even more powerful than maybe the things that she's done in the movies, although she's done some great things, you know, in the world of movies as well.”
Follow Caché McClay, the USA TODAY Network's Beyonce Knowles-Carter reporter, onInstagram,TikTokandX as @cachemcclaay.
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